Cookie Policy

This Cookie Policy explains what cookies and similar technologies we use on lmsgaragedoors.com (the "Website"), what they do, and how you can control them. It supplements our Privacy Policy.

What cookies are

A "cookie" is a small piece of data that a website stores in your browser. Cookies let a site remember things like preferences, recognize a returning visitor, or measure how the site is performing. Some cookies are set by the site you're on (first-party); others are set by third-party services the site uses (third-party).

We also use related technologies — pixel tags, web beacons, local storage — that work similarly. For simplicity we'll call all of them "cookies" in this policy.

Categories we use

1. Strictly necessary

These cookies are required for the Website to function. They handle things like remembering whether you've dismissed a notice, basic security, and load balancing on our hosting platform (Vercel). You can't opt out of these without breaking the site.

2. Analytics / performance

These help us understand how visitors use the Website — which pages people read, where they enter and leave, what's broken. We use this to improve the site. Currently we use (or plan to use) Google Analytics 4. Google Analytics may set cookies in the _ga family that last up to 14 months.

3. Advertising / cross-context behavioral

These cookies help us run ads to Sacramento-area homeowners and measure whether those ads actually generate calls. They also let us "remarket" to people who have visited the site (showing you a follow-up ad later). We use (or plan to use) Google Ads conversion tracking and Meta (Facebook/Instagram) Pixel.

Under California's CPRA, the use of these cookies counts as "sharing" personal information for cross-context behavioral advertising, even though no money changes hands. You can opt out at any time — see Your choices below.

4. Embedded content (Google Maps)

Our footer includes a Google Maps embed showing our shop location. Loading the embed may set Google cookies on your browser independent of our site. Google's privacy practices govern those cookies.

Specific cookies and what they do

The list below is illustrative of typical cookies set by the third-party services we use. Exact cookie names and durations are controlled by those third parties and may change.

_ga, _ga_* (Google Analytics)

Distinguishes unique visitors. Up to 14 months.

_gid (Google Analytics)

Distinguishes unique visitors during a single session. ~24 hours.

_gcl_au, _gcl_aw (Google Ads)

Conversion tracking and ad performance measurement. Up to 90 days.

IDE, NID (Google)

Set by DoubleClick / Google for ad delivery and personalization. Up to 13 months.

_fbp (Meta Pixel)

Identifies browsers for advertising and analytics on Meta platforms. Up to 90 days.

fr (Meta)

Used for ad delivery and measurement. Up to 90 days.

localStorage: lms-privacy-choices

First-party. Stores your opt-out preference for advertising cookies on this device. Persists until cleared.

Your choices

You also have these options:

• Browser settings. All major browsers let you block or delete cookies. Doing this site-wide may break other websites you use.
• Google Analytics opt-out: tools.google.com/dlpage/gaoptout
• Google Ads personalization: adssettings.google.com
• Meta ad preferences: facebook.com/ads/preferences
• Industry opt-out tools: NAI Opt-Out · DAA WebChoices
• Email us: office@lmsgaragedoors.com with the subject "Do Not Sell or Share."

Global Privacy Control (GPC)

If your browser sends the Global Privacy Control signal, we treat that as a valid opt-out request for the device or browser you're using and will not "share" personal information from your visit for cross-context behavioral advertising. Many browsers and privacy extensions support GPC — see globalprivacycontrol.org.

Questions?